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5 min read
Digital Retailing Tools Save Time in Car Buying, Improve Customer Satisfaction While Offering Dealers Opportunities to Create More Personalized Experiences
11/17/2023
ATLANTA, Nov. 17, 2023 – Nearly all car dealers currently using digital retailing tools claim it has positively impacted their business, especially in customer experience and satisfaction, according to Cox Automotive’s 2023 Digitization of Car Buying Study. Capturing data from shoppers, buyers, and franchise dealers, Cox Automotive’s latest research on the state of digital retailing underscores how commonplace it is and the improvements it has added…
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Digital Retailing
Digitization of Car Buying
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